RepHealth™ is the world's most comprehensive reputation insight tool. Designed by a group of psychologists and behavioural analysts, led by Associate Professor Karl Treacher, RepHealth™ investigates established and contemporary reputation influences and provides clear, factual insights to assist in governance, business strategy and critical decision making. RepHealth™ provides boards and executive leaders with clear optics and evidence into how their organisation is perceived, why and what’s required to optimise reputation. RepHealth™ is an invaluable decision making reference for all large, publicly recognised organisations.
Contributing up to 65% of a company's market value, corporate reputation is the most valuable asset of any organisation. RepHealth™ has been designed to investigate the most important, current-day reputation influencing attributes. Using statistically relevant, representative sample sizes to rank organisations nationally, within a category and/or against their own aspirations, RepHealthis being used with great success by australia’s leading organisations. RepHealth™ insights indicate general performance, performance in sector along with specific development areas. RepHealth™ enables organisations to identify their reputation growth opportunities, along with deepening their understanding of what key audiences consider to be priority activity and behaviour. The findings are assembled by audience demographics before contrasting perceptions from the general public, customers, and ‘perception shapers’. RepHealth™ is the first step in risk mitigation and building sustainable, evidence-led strategy.